Starting a business is a big step for anyone — but for veterans, it’s often a natural next mission. Veterans bring discipline, leadership, and problem-solving skills that make them powerful entrepreneurs. According to the U.S. Small Business Administration (SBA), veteran-owned businesses contribute over $1 trillion to the U.S. economy every year.
If you’re a veteran thinking about turning your skills into a business, this guide will walk you through everything you need — from finding your idea to securing funding and growing your brand.
1. Pick a Business Idea That Fits You
Every great business starts with an idea that feels right. As a veteran, think about your strengths and experiences — teamwork, strategy, and leadership are valuable in nearly any industry.
Some strong options for veterans include:
- Consulting or training services (leadership, logistics, or security)
- Construction or home improvement businesses
- Franchise ownership for proven systems and support
- Online retail or e-commerce ventures
To explore new ideas, check resources like Entrepreneur.com or Forbes Small Business — both offer current insights on trending business models.
2. Write a Clear Business Plan
A business plan is your mission map. It explains what you do, who you serve, how you’ll earn revenue, and where you want to go. Lenders and investors will also need to see this plan before offering financial support.
If you’re not sure where to begin, the SBA Business Plan Tool makes it easy to build one step-by-step. Keep it clear, realistic, and aligned with your goals.
3. Register and Get Certified as a Veteran-Owned Business
Once your plan is ready, make your business official. Register your name, choose a structure (LLC, corporation, etc.), and get any necessary licenses or permits.
Then, apply for certification as a Veteran-Owned Small Business (VOSB) or Service-Disabled Veteran-Owned Small Business (SDVOSB) through the U.S. Department of Veterans Affairs (VA).
This certification opens doors to exclusive government contracts and special funding programs designed to support veteran entrepreneurs.
4. Explore Funding Options Made for Veterans
One of the biggest hurdles for any new business is financing — but veterans have unique opportunities available:
a. SBA Veterans Advantage Loan
This program offers low interest rates and reduced fees for eligible veterans.
b. Military Reservist Economic Injury Disaster Loan (MREIDL)
Helps businesses recover when an essential owner or employee is called to active duty.
c. Grants and Crowdfunding
Check Grants.gov for current funding programs or start a campaign on platforms like Kickstarter.
d. Veteran Entrepreneur Portal (VEP)
The Veteran Entrepreneur Portal connects veterans to training, financing, and government resources.
These funding programs help turn your business vision into reality — without breaking your budget.
5. Build a Professional Online Presence
Your online presence is often your first impression. Create a clean, user-friendly website that explains your services, story, and mission.
- Register a custom domain name (like yourbusiness.com)
- Set up a Google Business Profile for local visibility
- Use social media platforms (LinkedIn, Instagram, Facebook) to connect with customers
6. Find Mentorship and Networking Opportunities
You don’t have to do it alone. Veteran-focused organizations offer mentorship and community support to help you grow faster.
Check out Bunker Labs for startup programs or VetFran if you’re considering a franchise. Networking with other veteran entrepreneurs gives you insights and opportunities that can save years of trial and error.
You can also join local business meetups or online communities to connect with like-minded professionals
7. Market and Grow Your Brand
Once your business is up and running, it’s time to tell your story. People love supporting veteran-owned businesses, but they need to know you exist.
Use these marketing strategies:
- Content marketing: Write blogs or share videos about your journey and expertise.
- Email marketing: Send updates, promotions, or helpful tips to your subscribers.
- Paid ads: Try Google Ads or Meta Ads to target your ideal customers.
Consistency is key. Even small, regular marketing efforts build trust and long-term visibility.
8. Stay Compliant and Keep Improving
As your business grows, stay compliant with tax laws, licenses, and employee regulations. Track your finances carefully — tools like QuickBooks or Wave can help you manage everything in one place.
Also, don’t stop learning. The most successful veteran entrepreneurs keep adapting, improving, and networking. Attend business workshops, online courses, or industry events whenever possible.
Conclusion: Partner with SGF to Build and Scale Your Business
Starting a veteran-owned business is more than just a career move — it’s a continuation of your service, this time to your community and economy.
If you’re ready to take that next step but need expert support, SGF (Starting Gate Financial) is here to help. SGF specializes in guiding small business owners and veterans through funding options, loan programs, and business setup strategies.
Our experts help you navigate financing, structure your business, and secure the capital needed to grow confidently. Whether you’re applying for your first SBA loan or expanding your operations, SGF ensures you have a strong financial foundation.